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Writing a good event FAQ: template and examples

A practical template for your event FAQ, with example questions per topic and tips for short, clear answers, also as a basis for Robin.

5 min read · Updated

Why a good FAQ matters

An event FAQ answers in advance the questions you would otherwise get dozens of times. The FAQ is also one of the sources you feed Robin: the clearer your FAQ, the more specific Robin's answers.

Template: topics to cover

Use this structure as a starting point and add to it for your own event:

  • Arrival: what time do the doors open, where do I check in, what should I bring?
  • Travel and parking: how do I get there by public transport, where do I park, when does the last train leave?
  • Program: where do I find the program, can I switch between sessions?
  • Catering: when are the breaks, are there dietary options?
  • Venue: where are the rooms, cloakroom and toilets?
  • Interaction: how do I ask a question during a session, how do I join polls?
  • Contact: who can I turn to if I cannot find something?

Examples of good answers

Less good: "Parking is available nearby." Better: "You park in the garage next to the venue. From there it is a five minute walk to the entrance."

Less good: "Lunch is around noon." Better: "Lunch is from 12:30 to 13:30 in the foyer. There is a vegetarian option."

These examples are illustrations. Always fill in the real details of your event.

Writing tips

Keep your FAQ useful:

  • One question per item, phrased the way an attendee would ask it.
  • Concrete times, places and names instead of vague descriptions.
  • Short answers of one to three sentences.
  • Update the FAQ when something changes, so Robin gives current answers.

Curious what Robin can do for your event?

Request a demo. We will show you how Robin works with your program and practical info.

Price on request